So, is everyone familiar with Project Wonderful advertising for your website or blog? Project Wonderful's goal is to make advertising online a less frustrating and more awesome experience.
Here is what Project Wonderful has to say about themselves...
"Online advertising kind of sucks. We'll be the first to admit it. Fraud is rampant. Publishers and advertisers alike don't have a lot of control over which ads show up where. Ad networks don't tell you what their take is. Nobody is sure if they're getting a good deal.
Project Wonderful changes all that.
Project Wonderful reinvents online advertising. We've made click fraud impossible. We give advertisers the power to choose what sites their ads appear on - and publishers the freedom to choose what ads show up on their sites. We don't have absurdly high minimum-payout levels. We've made the entire online advertising experience transparent, trustworthy, and fair - as well as more profitable, for everyone involved! It's why our slogan is "Everybody wins."
The way we do advertising is different from what you might be familiar with, if you're coming from networks like Google AdSense. Project Wonderful uses an auction to get things done, but one where anyone can be the high bidder. We call it the Infinite Auction.
All advertising on Project Wonderful is bought and sold on the Infinite Auction. It's a new system designed with transparency, fairness and profitability in mind for everyone involved. But how does it work?
Let's say you're an advertiser, and you want to put your ad on a certain site. To do this, you just place a bid in that site's auction. Bidding is a fast and easy process where you tell us two important pieces of information: what you want to pay, and when you want to pay it.
Our system examines all bids, every second of every day. If you're the person willing to pay the most at that moment, your ad is displayed on the site! It's really as easy as that. You're only charged for the time in which your ad is the high bidder - and all charging is done to the nearest second.
You can change your maximum bid, or cancel it entirely, at any time. And we provide full performance tracking for your bid (displays, unique viewers, clicks, effective cost-per-click and cost-per-display rates). It's entirely up to you.
As a publisher, you decide how you want ads to appear on your site, and where. You can choose the type of ads you want (graphical, text) and their size (banner ads, skyscraper ads, and so on), and how many of these ads you want. Once the code is added to your site, the auction has begun!
As advertisers bid on your site, you remain in full control. You can decide to approve the ads by hand, or choose to trust ads and advertisers you've approved in the past. You can cancel any bid you don't like at any time, and it's gone within the second.
Every second that someone is a high bidder on your site, you're earning funds that goes directly into your account: funds that you can spend advertising your own site, or that you can take out as soon as you've earned at least $10. And you have access to the same performance data that advertisers can see, so you know how well your site is performing for your advertisers."
So hopefully that helps explain exactly how Project Wonderful works. Now it took me some time to get accepted into their ad network so do not be disappointed if you are not accepted right away.
Anyway, I ran a 5 column, 2 row advertising block from Project Wonderful and I put it on the bottom of my site. I started the bidding at 2 cents a day (which is absolutely nothing) and now I have decided to switch the ad to a 1 column, 2 row ad box and start the bidding at 0 cents. I am also going to place this ad in the right hand column somewhere near the top of the page. I haven't decided exactly where yet as I will implement this new strategy after I finish this post.
So I want to start the bidding on these ad boxes at 0 cents because I would like to see if after some time I can actually get people to pay decent daily fees to advertise here. Now when I say sometime I mean maybe 90 days or longer.
I will keep everybody updated on how this goes although you could just scroll down my site until you see the Project Wonderful ads and see for yourself how much it costs to advertise daily on this website.
And if you want to advertise through Project Wonderful on my site then please feel free to knock off the high bidders.
So all said and done lets get started.
Does anybody else out there currently use Project Wonderful? Please leave some comments and tell us all what you think!
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